There are a growing number of reports throughout the web of Google Advertisements accounts supervisors threatening to call clients directly, despite not being permitted to.
According to the reports, agencies who don’t react to e-mails from Google Advertisements account supervisors are being consulted with dangers from Google representatives to contact customers directly.
Sometimes, the Google Ads account managers call customers and inform them to drop their agencies.
There are 2 things to explain here:
- Agencies are not needed to speak to Google reps
- At no point must a Google Advertisements account manager call an agency’s customer
A Google Ads representative telling customers to fire their firm crosses the line.
However, these reports are becoming more regular.
Matt Janaway, CEO of Marketing Labs, shared his experience on LinkedIn today:
Screenshot from: linkedin.com/posts/mattjanaway, November 2022. Janaway’s post captured the attention of Google Advertisements Liaison Ginny Marvin, who says the concern will be dealt with”instantly.” Marvin includes,”This is not in line with how we anticipate our group to
support our advertisers and agency partners.” Screenshot from: linkedin.com/posts/mattjanaway, November 2022. Janaway isn’t alone in his experience. Throughout October, reports flowed on Reddit of Google associates participating in comparable practices. One Reddit user published a screenshot of an email received by a Google Ads Account
Strategist, which reads: “I am writing to you one last time as a courtesy, because my sincere goal is to supply you
worth and sophisticated methods with google ads and deal with you closely, to assist you save time and make your customers more effective with google advertisements, thus I am calling you for the last time to notify you that if I do not reach you, I will assume that you are not getting my e-mails and will contact the clients that I have actually been assigned straight.”Another Reddit user has almost the very same story, stating they
have actually been “bugged”with daily e-mails from a Google Ads rep to get on a call and carry out project changes. Once again, agencies aren’t bound to talk to Google representatives or execute modifications clients aren’t asking for. Ought to you receive an email like the one above, the best thing to do is submit a problem by means of
Google’s main kind. Be careful of these aggressive sales techniques. As long as you’re not breaking any policies, Google has no say over
how you run your customers’projects. Included Image: FGC/Best SMM Panel